Coral Restoration Foundation
The Keys-based nursery growing genetically diverse coral fragments for outplanting on damaged reefs.
Key Largo, FL
3%
Every order, to reef restoration
Why
Florida reefs are in trouble.
Florida reefs are facing the warmest waters and the worst bleaching in their recorded history. We can't dive what we don't protect. That's why three percent of every Florida Mermaid order goes directly to Florida reef restoration partners — without a markup or middle-man.
We publish what we raise. We share where it goes. And we'll keep doing it as long as anyone is still swimming with us.
Where the three percent goes.
We send funding to organizations doing the unglamorous work — nursery, outplanting, and reef monitoring.
Reef Renewal USA
Building new restoration techniques and training the next generation of reef stewards across South Florida.
Tavernier, FLMote Marine Laboratory
Pioneering scientific research on resilient coral genotypes and disease intervention along the Gulf coast.
Summerland Key, FL
Our first-year goal
0%
$100,000 raised across our first year.
That's the donation goal for Florida Mermaid's launch year — every dollar split across our three Florida-based partners. We'll publish the running total quarterly.
Coral Restoration Foundation · Key Largo, FL
Reef Renewal USA · Tavernier, FL
Mote Marine Lab · Summerland Key, FL
3%
Of every order, donated
3
Florida-based partners
100%
Plastic-free packaging
0
Middlemen between you and the reef